How you can Elevate Your Content material With Buyer Suggestions Loops

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Hey, Moz followers. Welcome again to a different version of Whiteboard Friday. My identify is Meghan, and I am on the Studying crew right here at Moz. Right now, I’ll discuss to you about harnessing the ability of suggestions in relation to content material iteration.

So one of many tasks that I contribute to in my place right here is caring for our buyer assist heart, which we name the Assist Hub. In case you’re not accustomed to the Assist Hub, that is the place we home all of our how-to guides, ideas and tips, workflows, and troubleshooting guides for the Moz instruments. I do encourage you to test it out when you have a while later or when you have questions concerning the instruments.

A key a part of sustaining the Assist Hub consists of gathering, monitoring, and implementing buyer suggestions, and this can be a essential part for us. Why is that? Effectively, as a result of we need to ensure that we’re offering high quality, useful content material to our clients. As well as, this course of permits our clients to search out solutions to their questions rapidly and simply at any time. It does take a few of the raise off our Assist crew as properly by lowering the variety of tickets that they obtain asking these very questions. So I’ll go forward and take you thru the method that we use to implement buyer suggestions, in hopes which you could take it and apply it to your personal content material creation and upkeep methods.