Give AI a map to your greatest merchandise  • Yoast

You’ve labored arduous to construct your product catalog. The very last thing you need is AI instruments like ChatGPT or Google Gemini describing your merchandise inaccurately to potential clients. 

AI instruments don’t browse your entire retailer the way in which a search engine does. They seize what they will discover, shortly, and fill within the gaps. For a retailer with a big catalog, which means incomplete solutions, outdated info, or worse, sending customers to a competitor. 

The brand new llms.txt characteristic, obtainable in Yoast search engine optimization for Shopify bridges that hole. 

What does it really do? 

It creates a file that tells AI instruments which components of your retailer matter most: your high merchandise, your collections, your insurance policies, and your key pages. Consider it as handing AI a well-organized retailer information as an alternative of letting it wander round by itself. 

You turn it on as soon as. We deal with the remaining. 

Two methods to make use of it 

Let Yoast deal with it robotically 

Flip it on and we’ll construct and replace the file every week primarily based in your Shopify knowledge. No choices wanted. The file robotically highlights: 

• Your 10 most-sold merchandise over time
• As much as 5 of your largest collections, plus a hyperlink to your full product vary 
• Your retailer insurance policies, together with transport, returns, and privateness 
• Your homepage, newest weblog posts, and most not too long ago up to date pages 
• Any pages you’ve already marked as cornerstone content material 

Or select precisely what’s included 

If you’d slightly have full management, swap to handbook choice. You may hand-pick the merchandise and pages you wish to characteristic, and there’s a devoted spot so as to add your “About us” web page so AI is aware of the story behind your model. 

Both method, the file updates weekly and removes deleted merchandise robotically. 

No technical data wanted

Setting this up from scratch would usually imply enhancing code. We’ve constructed it immediately into your Yoast search engine optimization for Shopify settings so any member of your group can flip it on in seconds. If you have already got a redirect arrange for /llms.txt, we’ll respect it and allow you to know, so nothing breaks. 

You determine when it’s proper for your enterprise 

We consider each service provider ought to have a say in how their content material is seen and used as AI performs an even bigger function in how folks uncover merchandise on-line. That’s why this characteristic is opt-in. 

Activate the llms.txt toggle in Yoast search engine optimization for Shopify subsequent time you log in to your retailer. 

Beth Parker

Beth is Product Advertising Supervisor at Yoast. Earlier than becoming a member of the corporate, she honed her digital advertising and marketing and undertaking administration expertise in varied in-house and company environments.

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