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Designer Highlight: Luca Franceschetti | Codrops

Admin by Admin
April 12, 2025
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I’m a Digital Designer from Italy, working within the internet design business since 2006. Over time, I’ve collaborated with small, medium, and huge companies throughout northern Italy, primarily between Verona and Bologna. In 2021, I made a decision to go unbiased. In the present day, I work globally with each purchasers and companies, mixing meticulous UI practices with daring, unconventional creative instructions.

Right here’s a choice of some latest work I’ve launched.

Featured Work

Stravagario

Stravagar.io is a distinct tackle a portfolio. As an alternative of grouping screens by undertaking, I made a decision to group them randomly by 12 months. And as a substitute of the same old about web page flexing all of the awards, I added a hidden web page the place I share a bit about what sparked my ardour for design and what continues to affect the way in which I work. The underwater, dreamy atmosphere does the remaining.

5 years of initiatives, randomly collected. The rationale why I like my job ❤️‍🔥 A deep sea filled with 🐚🦪💎🪨🪸

De Maldè – Canvas Chronicles

Canvas Chronicles is a journey into De Maldè’s work, his first on-line retrospective. The problem was to steadiness the artworks with a dynamic UI: to make the expertise satisfying whereas conserving the deal with the content material, not the container. I wished to ensure the design didn’t comply with present tendencies, however quite felt like one thing which may have been elegant 5 years in the past, and hopefully nonetheless shall be 5 years from now.

The expertise brings Giannantonio’s artwork to life, expressing an eclectic and timeless aesthetic.

Floema

Floema is a jewellery model, totally handmade by Valentina Caprini, a goldsmith and artist primarily based in Florence. Every Floema piece is elegant and distinctive, created utilizing a refined goldsmithing method referred to as silver filigree.

By means of the location, I wished to convey the sense of class and lightness that defines Valentina’s creations. That’s why I designed the “floating gallery”, with ascending textual content as a substitute of horizontal, and used gentle, glossy typography all through.

Zaltor the Oracle

This was tremendous enjoyable. It was the tip of 2023 — ChatGPT had been out for a couple of 12 months, and we wished to experiment with the API to create one thing straightforward to make use of and enjoyable. I began with the concept of CHAD GPT, a Gigachad 3D reproduction 🗿 (which finally became Giga Duck) that will reply your questions within the chaddest method doable.

Right here’s the primary prototype… OMG, it was so unhealthy. Oh my. Thank God Nicolas (Bouvet, my artistic dev associate) satisfied me to drop that horrible concept 🤦🤣

So we iterated on it, lots. Ultimately, we got here up with an concept that introduced collectively all the weather of a fortune teller sport: the fortune teller machine, the magician, the crystal ball… and tons of customized animations and micro interactions.

There’s the rune typing animation, the feather customized cursor, the sound button with actual time visualizations primarily based on the music, the attention contained in the sphere that follows your cursor, the halo round Zaltor, the textual content smoke impact, and all of the procedural magic Nicolas added to the expertise.

We actually packed a variety of results into it and explored immediate engineering alongside the way in which.

Kaide

Kaide is a artistic endeavour by Matti Kaira and Aarni Hildén, two associates with a shared curiosity in society and tradition, and a ardour for each journalistic and creative expression. All the website and its results are centered round their in depth video manufacturing, starting from documentaries to podcast movies.

Silvia Sguotti

Silvia is an artwork director and a hyper-talented illustrator primarily based in Bologna. We labored collectively for a 12 months and bonded immediately. For her portfolio, I wished to evoke the sensation of a contemporary brochure — particularly on the homepage, which makes use of horizontal scrolling, layered sections that act like brochure pages, and a menu that works like a e book’s mud jacket.

Filippo Martinelli

Filippo is an unimaginable 3D artist and 2D/3D animator, and a good friend of mine. This website was an experiment I created utilizing Webflow together with a variety of customized code. It’s easy, but as vibrant and joyful as Filippo’s persona.

Patrappa

I began drawing these foolish comics only for enjoyable, proper earlier than and throughout the pandemic lockdown. It ended up changing into one among my first unbiased initiatives, launched in 2021.

Aspect Tasks

Sure, I like them! Aspect initiatives are the actual moments the place you get to check your self. Listed here are two ideas I care deeply about and would like to convey to life ultimately. One is an interactive undertaking associated to the world of dance — breakdance, on this case. How spectacular would that be?

This one is about partaking with well-known portrait work, bringing them to life by way of animation and playful interplay utilizing AI.

That is additionally an open name to all artistic builders: who needs to convey these initiatives to life? We’re positively going to have some enjoyable collectively! 🤝

My Design Philosophy

I don’t have a strict philosophy in terms of design. I’ve seen this subject evolve through the years, and I’ve developed with it. Adapting to alter is a part of our nature.

On the similar time, there are specific features I discover unchanging, issues deeply linked to who I’m, how I face challenges, and the way I strategy drawback fixing. Two of those have turn out to be core to the way in which I work. Right here they’re.

Precrastinate

I’m an enormous fan of what I might name precrastination — anticipating what you’re going to do sooner or later and never losing time. This in all probability comes from my upbringing; each my mom and father have been tireless employees. I’m not saying it’s at all times the best strategy, nevertheless it provides you the prospect to experiment throughout your free time as a substitute of doomscrolling by way of different individuals’s work.

When you’ve gotten an concept, strive designing it. Even when it’s not helpful proper now, it is likely to be for a future undertaking. It helps you keep prepared for the subsequent project. At the very least, that’s what works for me.

I’m positively not making the Planet a greater place one website per day

Which may sound annoying or cynically constructed, however as soon as I let go of all of the misconceptions and mystifications round our job, I felt actually free — free to play, free to make errors, and finally free to create that website I considered whereas having a shower 😀

Ultimate Ideas

Hope you preferred my initiatives to date! I at all times hope they converse for themselves and carry a little bit of the eagerness I put into every one. Ardour is key — much more so on this job — and if I can share my two cents after nearly 20 years, it’s this: it’s all about the way you strategy the work.

So… play, play, play. Learn. Go discover a place the place you’re feeling higher. Take heed to the identical music 1000 occasions. Commit your self. Sweat. Punch your punching bag. Be obsessive about issues others take into account futile, as a result of you may extract actual, relentless power from what you like.

Then lock your self in your studio room (in my case) or head to your job, focus solely in your work, and discover pleasure in what you’re doing.

Get pleasure from your self!

Be happy to succeed in out to me on LinkedIn, and when you have a second, try my incredible stickers and pins, designed particularly in your laptop computer or jacket! 😄

Cheers!

Tags: CodropsDesignerFranceschettiLucaSpotlight
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