When followers take into consideration the Tremendous Bowl, they consider the spectacle—the precision of the performs, the roar of the gang, the halftime present, the moments that turn into prompt historical past. What they don’t take into consideration is what makes all of that doable in actual time, at world scale, with out interruption.
And that’s precisely the purpose.
When Tremendous Bowl LX takes place at Levi’s Stadium, house of the San Francisco 49ers, the expectation shall be seamlessness. Tens of hundreds of followers within the stadium and lots of of thousands and thousands extra around the globe will share the identical moments—concurrently, securely, and with out friction. That stage of efficiency doesn’t occur accidentally. It occurs as a result of knowledge is handled not as an afterthought, however as mission-critical infrastructure.
A Season That Spans the Globe, Related by Knowledge
The NFL season doesn’t unfold in a single place. It travels—from world video games throughout continents to primetime matchups watched in practically each nook of the world. Followers have interaction by broadcasts, cell apps, social platforms, fantasy leagues, and in-stadium experiences, all anticipating the identical immediacy and high quality wherever they’re.
What connects that complete season—from the primary kickoff abroad to the ultimate whistle at Tremendous Bowl LX—is knowledge.
I typically consider knowledge because the league’s unseen fixed: all the time current, all the time gathering, all the time connecting. Each play is captured from a number of angles. Each stat is recorded. Each cheer, replay, transaction, and stream turns into a part of the NFL’s collective reminiscence. That knowledge permits followers to relive moments immediately, analysts to generate insights in actual time, and the league to ship a constant expertise at large scale.
From Stadium Power to World Screens
Tremendous Bowl LX represents essentially the most intense convergence of bodily and digital experiences in sports activities. Inside Levi’s Stadium, knowledge will quietly assist every thing followers take without any consideration—real-time replays, cell engagement, in-seat providers, safe entry, and clean stadium operations. Outdoors the stadium, that very same knowledge will journey immediately to screens around the globe, guaranteeing followers in all places really feel a part of the identical second.
This isn’t a small technical problem.
At NetApp, our function in supporting the NFL ecosystem is grounded in a single precept: knowledge should transfer shortly, be protected in all places, and stay obtainable irrespective of the demand. When that basis is in place, the expertise can scale with out breaking.
Constructed for Intelligence, Designed for Belief
A lot of what defines the trendy Tremendous Bowl—from customized content material to superior analytics—depends on AI. However AI doesn’t function by itself. It relies on high-quality knowledge, accessible throughout hybrid environments, and safeguarded in opposition to disruption.
That’s why clever knowledge infrastructure issues. When knowledge is managed constantly throughout on-premises and cloud environments, organizations can innovate with confidence. Cyber resilience ensures that methods keep protected with out slowing down the expertise. Cloud flexibility ensures knowledge is on the market the place it’s wanted, when it’s wanted.
These capabilities aren’t choices for any group or occasion. For an occasion like Tremendous Bowl LX, they’re crucial.
When Expertise Will get Out of the Manner
No fan will arrive at Levi’s Stadium serious about storage architectures or knowledge pipelines. Nobody watching from throughout the globe will pause to contemplate infrastructure design.
They’ll take into consideration the sport.
That’s the actual measure of success. When know-how fades into the background and the expertise feels easy, the infrastructure has completed its job. It has turned extraordinary complexity into one thing easy and human.
Past the Massive Sport
The Tremendous Bowl is a strong illustration of what trendy experiences demand in all places. All the time-on availability. World attain. Belief in knowledge. And the power to scale immediately with out compromise.
When knowledge has a secure house and an clever basis, moments join. Communities type. And experiences really feel shared, irrespective of the place you’re.
Irrespective of which staff wins the sport on the sphere, Tremendous Bowl LX will serve for example of how organizations throughout industries—from leisure to healthcare to finance—should take into consideration knowledge as the inspiration of expertise.
That’s what the Tremendous Bowl makes seen—by protecting the infrastructure invisible.
Gabie Boko is the Chief Advertising and marketing Officer at NetApp. She has spent over 22 years within the know-how business and led transformations in senior advertising roles for corporations together with Cognos, SAP, Sage and HPE. Her expertise has centered on connecting buyer success to modern experiences in software program functions and cloud providers, digital advertising and web sites, buyer storytelling, product UX and occasions. Born and raised in Alaska, Ms. Boko is an avid outside individual, wildlife photographer and advocate for shielding our pure sources and rural communities.
