HubSpot’s Advertising and marketing Hub is a complete advertising and marketing automation platform that helps companies generate leads, automate campaigns, measure advertising and marketing efficiency, and extra — all powered by HubSpot’s AI. With 82% of entrepreneurs reporting that HubSpot elevated their lead era, the platform has confirmed its effectiveness throughout companies of all sizes. This information supplies present pricing data for all HubSpot Advertising and marketing Hub plans as of 2025.
HubSpot Advertising and marketing Hub Pricing Overview
HubSpot Advertising and marketing Hub gives 4 pricing tiers designed to scale with your small business wants:
Plan |
Month-to-month Value |
Customers Included |
Advertising and marketing Contacts |
Electronic mail Sends |
Onboarding Charge |
Free Advertising and marketing Instruments |
$0 |
As much as 2 customers |
None |
2,000/month (with branding) |
None |
Advertising and marketing Hub Starter |
$9/seat (annual) or $15/seat (month-to-month) |
Per seat pricing |
1,000 included |
5x contact tier restrict per calendar month |
None |
Advertising and marketing Hub Skilled |
$800/seat (annual) or $890/seat (month-to-month) |
Consists of 3 core seats; $45/extra seat (annual) and $50/extra seat (month-to-month) |
2,000 included |
10x contact tier restrict per calendar month |
$3,000 |
Advertising and marketing Hub Enterprise |
$3,600/mo |
Consists of 5 core seats included ($75/extra seat) |
10,000 included |
20x contact tier restrict per calendar month |
$7,000 |
Free Advertising and marketing Instruments
Value: $0/month
Customers: As much as 2 customers
Electronic mail Sends: 2,000 e mail sends per calendar month
HubSpot‘s free advertising and marketing instruments present primary CRM, e mail advertising and marketing, varieties, and stay chat performance with out price. These instruments embrace HubSpot branding however provide important advertising and marketing capabilities for companies testing advertising and marketing automation software program earlier than investing in paid plans. The free tier integrates with HubSpot’s Gross sales Hub, Service Hub, Content material Hub, and Operations Hub free instruments, creating a whole enterprise platform for gratis.
Key Options
- Electronic mail advertising and marketing with HubSpot branding (2,000 sends per thirty days)
- Varieties with primary customization choices
- Electronic mail reply monitoring
- Social Login
- One e mail automation
- As retargeting
- Stay chat performance with HubSpot branding
- Fundamental reporting and analytics
- Integration with different HubSpot free instruments
Greatest for: Startups and small companies evaluating advertising and marketing automation platforms who want primary lead era instruments with out upfront funding.
Advertising and marketing Hub Starter Pricing
Value: $9/month per seat (billed yearly) or $15/month (billed month-to-month)
Advertising and marketing Contacts: 1,000 included
Electronic mail Sends: 5x advertising and marketing contact tier e mail ship restrict per calendar month. Join and authenticate an e mail sending area.
Advertising and marketing Hub Starter removes HubSpot branding from emails, varieties, and stay chat whereas including easy automation capabilities that free instruments lack. In contrast to the free model, Starter consists of e mail and in-app chat help plus Messaging Insights for monitoring buyer interactions. For companies evaluating primary advertising and marketing automation choices, Starter supplies skilled branding and help that free instruments can’t match.
Key Options
- Take away HubSpot branding from all advertising and marketing supplies
- Electronic mail and in-app chat help (unavailable in free instruments)
- Messaging Insights (Beta) for dialog monitoring
- Skilled e mail templates and customization
- Advert administration
- Cookie Administration Instruments
- Advert retargeting
- Easy advertising and marketing automation workflows
Commerce-offs vs Free Instruments
- Benefit: Skilled branding, buyer help, easy automation
- Value: $108-180 yearly per consumer vs $0 without cost instruments
- Limitation: Nonetheless restricted to 1,000 advertising and marketing contacts and primary automation in comparison with greater tiers
Greatest for: Small companies and startups looking for skilled advertising and marketing supplies, buyer help, and primary automation with out the complexity and value of superior advertising and marketing automation platforms.
Advertising and marketing Hub Skilled Pricing
Value: $800/month (consists of 3 seats)
Extra Seats: $45/month per extra seat
Advertising and marketing Contacts: 2,000 included
Electronic mail Sends: 10x advertising and marketing contact tier e mail ship restrict per calendar month
Setup Charge: $3,000 one-time Skilled Onboarding charge required
Advertising and marketing Hub Skilled supplies complete omni-channel advertising and marketing automation, social media administration, and superior reporting that Starter lacks. Whereas Starter gives easy automation, Skilled consists of complicated workflow builders, lead scoring, dynamic personalization, and customized reporting capabilities. The $3,000 setup charge ensures correct implementation of superior options. 76% of selling leaders stated that HubSpot elevated their conversion charge, and prospects expertise a 134% common enhance in visitors.
For companies evaluating advertising and marketing automation platforms like Marketo, Pardot, or Mailchimp, Skilled gives built-in CRM, social media administration, and superior analytics in a single platform relatively than requiring a number of instruments.
Key Options
- Groups performance for advertising and marketing collaboration
- Breeze social agent (Beta) for social media automation
- Full social media administration and scheduling
- Omni-channel advertising and marketing automation throughout e mail, social, and net
- Advertising and marketing SMS capabilities (accessible as add-on)
- Customized reporting dashboards and advertising and marketing analytics
- Dynamic web site and e mail personalization
- Superior Lead Scoring App with behavioral monitoring
- Marketing campaign reporting for as much as 5,000 campaigns
- Breeze Buyer Agent with 100 HubSpot Credit per dialog
Commerce-offs vs Starter
- Benefit: Superior automation, social media administration, customized reporting, group collaboration
- Value: $800/month + $3,000 setup vs $27/month for 3 Starter seats
- Complexity: Requires onboarding and coaching vs easy Starter setup
Commerce-offs vs Enterprise
- Limitation: No attribution modeling, journey analytics, or superior group administration
- Financial savings: $2,800/month inexpensive than Enterprise
- Marketing campaign restrict: 5,000 campaigns vs 10,000 in Enterprise
Greatest for: Advertising and marketing groups working multi-channel campaigns who want superior automation, social media administration, and detailed reporting however do not require enterprise-level attribution modeling or superior group governance options.
Advertising and marketing Hub Enterprise Pricing
Value: $3,600/month (consists of 5 seats)
Extra Seats: $75/month per extra seat
Advertising and marketing Contacts: 10,000 included
Electronic mail Sends: 20x advertising and marketing contact tier e mail ship restrict per calendar month
Setup Charge: $7,000 one-time Enterprise Onboarding charge required
Advertising and marketing Hub Enterprise supplies superior attribution modeling, buyer journey analytics, and enterprise-level group administration that Skilled can’t match. Whereas Skilled gives customized reporting, Enterprise consists of multi-touch income attribution throughout all advertising and marketing channels.
For big organizations evaluating enterprise advertising and marketing platforms like Adobe Expertise Cloud, Salesforce Advertising and marketing Cloud, or Oracle Eloqua, Enterprise gives built-in CRM, superior attribution, and buyer journey mapping with out requiring separate knowledge integration instruments.
Key Options
- Multi-touch income attribution throughout all advertising and marketing channels as much as 10,000 logged interactions per contact
- AI social inbox insights (Beta) for social media intelligence
- Buyer journey analytics and mapping
- Superior group group with role-based permissions
- Lookalike Lists (Beta) for viewers growth
- Superior content material and knowledge entry controls
- Journey automation (Beta) for complicated buyer workflows
- Enhanced Breeze social agent (Beta) with superior AI capabilities
- Marketing campaign reporting for as much as 10,000 campaigns
- Enterprise-level safety and compliance options
Commerce-offs vs Skilled
- Benefit: Attribution modeling, journey analytics, superior group administration, 5x extra advertising and marketing contacts
- Value: $2,800/month dearer plus $4,000 greater setup charge
- Complexity: Requires in depth onboarding and devoted admin assets
Commerce-offs vs Opponents
- Benefit: Built-in CRM and attribution vs separate instruments required by Adobe/Salesforce
- Consideration: Larger per-contact prices than some enterprise platforms for very massive databases
Greatest for: Giant advertising and marketing organizations and enterprises needing superior attribution modeling, subtle buyer journey analytics, and enterprise-level group administration with confirmed ROI throughout advertising and marketing, gross sales, and repair features.
Starter Buyer Platform — HubSpot’s Starter Bundle Constructed for Startups & Small Companies
Value: $9/month per seat to your first yr ($15/mo per seat thereafter), with upfront fee and annual dedication. Save 40% off the bottom value for Starter.
The Starter Buyer Platform combines Advertising and marketing Hub Starter with Gross sales Hub Starter, Service Hub Starter, Content material Hub Starter, and Operations Hub Starter at no extra price. This built-in method supplies full enterprise automation in comparison with buying particular person advertising and marketing automation instruments, CRM software program, customer support platforms, content material administration techniques, and knowledge integration instruments individually.
For companies evaluating all-in-one platforms like Zoho, Pipedrive, or Freshworks, HubSpot’s Starter Bundle gives deeper integration between advertising and marketing, gross sales, and repair features with out knowledge silos or separate login necessities.
Included Merchandise
- Advertising and marketing Hub Starter: Skilled e mail advertising and marketing, varieties, and easy automation
- Gross sales Hub Starter: CRM, deal monitoring, and gross sales automation
- Service Hub Starter: Assist desk, ticketing, and buyer help instruments
- Content material Hub Starter: Web site builder, weblog, and content material administration system
- Operations Hub Starter: Information synchronization and workflow automation
Commerce-offs
- Benefit: Full enterprise platform for value of selling device alone
- Limitation: Starter-level options throughout all hubs vs superior capabilities in specialised instruments
Key Pricing Issues
Contact Limits and Overage Prices
All paid plans embrace a selected variety of advertising and marketing contacts. While you exceed your restrict, extra contacts can be found at tiered pricing. Advertising and marketing contacts are people you’ll be able to market to by means of HubSpot instruments.
Electronic mail Ship Limits
Every plan consists of completely different e mail ship allowances:
- Starter: 2,000 sends per thirty days with branded emails
- Skilled: 10x your advertising and marketing contact tier restrict
- Enterprise: 20x your advertising and marketing contact tier restrict
Required Onboarding Charges
Skilled and Enterprise plans require obligatory onboarding:
- Skilled: $3,000 one-time charge
- Enterprise: $7,000 one-time charge
These charges guarantee correct setup and coaching for superior options.
ROI and Enterprise Affect
Based mostly on HubSpot’s buyer knowledge:
- 76% of entrepreneurs report HubSpot elevated their conversion charge
- 84% of gross sales professionals say HubSpot improved their lead high quality
- 82% of entrepreneurs report HubSpot elevated their lead era
- Clients see a 107% enhance in inbound leads after 6 months with Advertising and marketing Hub
- Advertising and marketing prospects expertise a 134% enhance in web site visitors
Characteristic Comparability by Plan
Characteristic |
Free Instruments |
Starter |
Skilled |
Enterprise |
Electronic mail Advertising and marketing |
Fundamental (with HubSpot branding) |
2,000 sends/month (no branding) |
10x contact tier sends/month |
20x contact tier sends/month |
Varieties |
Restricted options |
No HubSpot branding + extra options |
Superior options |
Superior options |
Advertising and marketing Automation |
None |
Easy automation |
Omni-channel automation |
Journey automation (Beta) |
Social Media |
None |
None |
Full social media administration |
AI social inbox insights (Beta) |
Reporting |
Fundamental |
Fundamental |
Customized reporting + analytics |
Superior attribution + journey analytics |
Lead Scoring |
None |
None |
Lead Scoring App |
Superior lead scoring |
Groups/Collaboration |
None |
None |
Groups performance |
Superior group group |
Marketing campaign Restrict |
N/A |
N/A |
5,000 campaigns |
10,000 campaigns |
Help |
Neighborhood |
Electronic mail + in-app chat |
Electronic mail + cellphone + chat |
Precedence help |
Personalization |
None |
None |
Dynamic personalization |
Superior personalization |
Making the Proper Alternative
Select Free Instruments if:
- You are simply beginning with digital advertising and marketing
- You want primary instruments to check HubSpot’s capabilities
- You’ve gotten minimal advertising and marketing contact necessities
Select Advertising and marketing Hub Starter if:
- You are a small group able to spend money on skilled advertising and marketing instruments
- You want branded advertising and marketing supplies
- You need easy automation capabilities
- You’ve gotten beneath 1,000 advertising and marketing contacts
Select Advertising and marketing Hub Skilled if:
- You are working multi-channel advertising and marketing campaigns
- You want superior automation and reporting
- You require social media administration instruments
- You need lead scoring and dynamic personalization
- Your group wants collaboration options
Select Advertising and marketing Hub Enterprise if:
- You are a big group with complicated advertising and marketing wants
- You require superior attribution modeling
- You want subtle buyer journey analytics
- You need enterprise-level safety and governance
- You handle massive advertising and marketing contact databases (10,000+)
Integration and Extra Prices
HubSpot Advertising and marketing Hub integrates with over 1,800 functions together with Amplitude, Jira, Adobe Specific, Aircall, LinkedIn, and Microsoft Groups. Most integrations are included in your plan, although some third-party instruments could have separate prices.
Advertising and marketing SMS is accessible as an add-on for Skilled and Enterprise plans, with separate pricing primarily based on utilization.
Getting Began
HubSpot gives a number of help choices:
- 24/7 buyer help for all paid plans
- Tailor-made onboarding with licensed specialists
- Free on-line coaching by means of HubSpot Academy
- 14-day free trial for testing options
For present pricing or customized enterprise quotes, contact HubSpot gross sales at (888) 482-7768 or go to HubSpot’s pricing calculator for customized estimates primarily based in your advertising and marketing contact quantity.
Conclusion
HubSpot Advertising and marketing Hub‘s 2025 pricing construction accommodates companies from startup to enterprise degree. The platform’s confirmed outcomes — with prospects reporting vital enhancements in lead era, conversion charges, and web site visitors — justify the funding for companies severe about advertising and marketing progress.
Whether or not you begin with the free instruments to check the platform or bounce to Skilled for complete advertising and marketing automation, HubSpot Advertising and marketing Hub supplies scalable options that develop with your small business wants.