Publicity or public relations? | Seth’s Weblog

Publicity is the laborious work of getting media shops and social media influencers to speak about you. Hustle for consideration and mentions.

Public relations is the a lot more durable work of partaking with inner groups to make one thing price speaking about. It’s not spin, it’s story telling that resonates and holds as much as scrutiny.

Generally, natural publicity is a pure byproduct of excellent public relations. Principally, although, the work is in regards to the public, not the parents within the center.

If you wish to do public relations, you want entry and leverage and time.

If you wish to do publicity, you’ll want a thick pores and skin.

July 9, 2025