Just a few years in the past, I used to be head of content material at a medical insurance firm — a job that required a group of full-time workers and freelancers to get the job carried out. However as soon as ChatGPT hit the scene, I noticed I may strike out alone.
Managing individuals is difficult, messy, and costly. I wasn’t all the time doing the a part of the work that I loved. Once I noticed what AI may do, even within the early phases, I assumed, “Wait, what if I can simply do that myself with out hiring anybody?”
I began small, however even from our first consumer, I noticed it was possible. Then, with OpenAI’s enhancements and the progress in synthetic intelligence, I noticed that I may scale my company exponentially with simply these instruments.
How My AI Company Works Day-to-Day
Earlier than I’m going any additional, let me clarify my company mannequin. I work with startup founders who’ve restricted inside headcount and time. Lots of them don’t have a advertising and marketing group, so I’m it.
I have to make content material that may usually take a military of creators to supply and truly ship outcomes. Right here’s how I do it.
1. I construct workspaces with ChatGPT Tasks.
I by no means simply open ChatGPT and begin asking it for content material with out context. As a substitute, I exploit ChatGPT Tasks to create a customized GPT web page that really displays the model I’m working with.
I give the GPT undertaking particulars and details about the model’s voice, fashion, product, and idiosyncrasies. I even feed it a grasp Google Doc with writing-style samples, so it will possibly get the voice and tone proper. That will embrace work the model has already revealed or items from a publication they actually like.
I additionally add common details about the corporate and the product. The purpose right here is to coach the mannequin on all the pieces that it may probably want. That manner, as soon as we begin writing one thing, it already has a number of context, and I don’t want to incorporate all that within the immediate.
2. I begin with materials that already exists.
Every bit I make…
