Semrush Report Examples & Templates Made Simple

Semrush report templates can flip hours of handbook search engine optimisation reporting into minutes of automated, skilled deliverables.

Copying knowledge between instruments and formatting slides or spreadsheets is time that could possibly be higher spent on technique and execution.

Semrush My Reviews solves this by providing you with 4 clear paths to sooner, extra streamlined search engine optimisation reporting:

• One-click PDF exports:Immediately share insights with out setup
• Prepared-made templates: Guarantee constant month-to-month reporting and automation
• Customizable templates:Keep your model whereas saving setup time
• Absolutely customized experiences: Create tailor-made experiences or shows

From fast Web site Audit summaries to full month-to-month critiques, My Reviews turns Semrush knowledge into skilled PDFs that spotlight your search engine optimisation affect.

Plus, with 35+ exterior integrations obtainable, you may mix search engine optimisation knowledge with metrics out of your whole advertising stack.

Word: See the Information Base for a full listing of integrations.

Semrush Reporting Examples

The best reporting method is determined by your state of affairs. Let’s have a look at once you’d use every choice.

Get Fast Insights with One-Click on PDF Reviews

Once you want knowledge instantly, you may’t look forward to customized experiences or fear about formatting. 

One-click exports offer you polished outcomes with zero setup, so you may reply to requests in actual time as an alternative of including them to your to-do listing.

To immediately export your metrics right into a ready-made PDF, click on the “Export to PDF” button within the prime proper nook.

You’ll discover one-click export choices in a lot of Semrush’s core instruments, together with:

The way it works: Click on the PDF button, select fundamental structure choices, and get a clear, shareable report in seconds. The report pulls present knowledge from that device and codecs it into an expert PDF.

Greatest for: Advert-hoc experiences, fast check-ins, or inner snapshots that do not want customization or branding.

For instance, say somebody asks about key phrase rankings throughout a name. 

As a substitute of sharing your display or promising to “ship one thing later,” you generate a Place Monitoring PDF in seconds and e-mail it instantly.

Construct Consistency with Prepared-Made Templates

For recurring updates like month-to-month search engine optimisation experiences or marketing campaign recaps, Semrush’s prebuilt templates save time and cut back errors. 

They comply with a constant structure that makes it simpler for shoppers and stakeholders to know what’s modified—and why it issues.

Every template mechanically pulls recent knowledge from related instruments, so there’s no want to repeat, paste, or reformat something. 

When you’d prefer to preview a Semrush pattern report, the Template Gallery provides you a fast have a look at the layouts earlier than you construct your personal.

Fashionable templates embrace:

• AI Analytics & Insights: AI visibility and model sentiment evaluation
• Month-to-month Advertising Report:Cross-channel efficiency overview
• Month-to-month search engine optimisation:Common search engine optimisation efficiency monitoring
• Web site Audit Full Report:Technical well being evaluation
• Natural Search Positions:Key phrase rating evaluation
• Google Analytics 4 (GA4): Add GA4 metrics (periods, customers, conversions) 
• Google Search Console (GSC):Insert key GSC metrics (clicks, impressions, and click-through charges)
• Google Enterprise Profile (GBP): Spotlight native search engine optimisation metrics akin to views, calls, and instructions

The way it works: Select a template from the Template Gallery, enter your area, and click on “Create Report.” The template mechanically populates with present knowledge out of your related instruments and integrations.

Greatest for: Month-to-month consumer experiences, recurring inner updates, or any state of affairs the place you want the identical kind of research repeatedly.

For instance, say a advertising workforce conducts month-to-month efficiency critiques, however every workforce member brings knowledge in numerous codecs from numerous instruments. 

Utilizing the Month-to-month search engine optimisation template ensures everybody sees the identical metrics in the identical structure, making it simpler to identify developments and examine month-to-month efficiency.

Add Your Model with Template Customization

Prebuilt templates are an incredible start line. However generally, you want extra management. 

With Semrush’s customization choices, you may tailor any template to match your model, add context, and construction the report to fit your viewers.

Customise parts like:

• Branding: Add your brand, model colours, and fonts (Professional experiences solely)
• Content material: Embrace customized headlines, commentary, and your personal evaluation
• Structure: Rearrange sections, take away widgets, or add new knowledge factors
• Integrations: Pull in metrics from Google Analytics, GSC, and extra

Word: Branding requires Professional Reviews. 

The way it works: You can begin with any present template, make your adjustments within the Report Builder, then put it aside as a brand new template for future use. Your customized template will pull recent knowledge every time whereas sustaining your branding and construction. 

Greatest for: Work requiring branded deliverables, inner experiences with particular commentary necessities, or once you want the identical customized evaluation repeatedly.

For instance, say your stakeholders hold asking what the technical search engine optimisation scores imply and wish context for the numbers. 

You customise the Web site Audit template so as to add rationalization textual content above every part and embrace a “What This Means” abstract on the finish. 

You may write these manually or use AI to generate them mechanically.

Inform Your Story with search engine optimisation Reviews from Scratch

Typically, a typical template gained’t minimize it—particularly when it is advisable to join search engine optimisation outcomes to broader enterprise outcomes. 

You would possibly want to drag in knowledge from a number of sources: natural site visitors from Semrush, advert spend from Google Adverts, engagement from social platforms, and even gross sales knowledge out of your CRM, multi functional report that ties search engine optimisation on to enterprise outcomes.

Customized experiences allow you to drag and drop the precise knowledge factors wanted to make your case. 

As a substitute of sending three separate experiences, you create one narrative that connects search engine optimisation efficiency to enterprise outcomes.

The way it works: Head to the Template gallery and click on on the “Begin from scratch” sq..

This opens the Report Builder, the place you may populate your report with modules of Semrush knowledge and customized photos.

Use the left menu to tug knowledge blocks for Semrush instruments (Web site Audit, Natural Analysis, and so forth.) or exterior integrations like GA4, GSC, or CRM knowledge. 

Then, customise your structure with branding by rearranging sections, making use of your brand and colours, and saving the construction for future use.

Lastly, export as a PDF or schedule it for automated supply to your stakeholders.

Greatest for: One-off experiences, government shows, or once you want full management over construction and content material.

As soon as your customized report is constructed, automation ensures it updates and delivers itself. So, you get the advantages with out the handbook work.

Eradicate Guide Work with Automation

As soon as you’ve got constructed the proper report, whether or not from a template or from scratch, you may schedule it to generate and ship mechanically.

Automation takes reporting off your plate. Reviews replace with recent knowledge and get delivered mechanically, so that you by no means miss a deadline, and your workforce at all times is aware of when to anticipate them.

Automation choices:

• Schedule frequency: Each day, weekly, or month-to-month supply
• Time of day: Set particular supply instances (Professional experiences solely)
• E mail customization: Customized sender title, reply-to tackle, and message textual content
• A number of recipients: Ship to completely different stakeholders concurrently

The way it works: When you’ve constructed your report, you may schedule it to run mechanically. Every time it runs, the report pulls recent knowledge out of your related instruments. The construction stays constant, however the numbers replace mechanically. So, your recipients at all times get the most recent insights with out you lifting a finger.

Greatest for: Recurring experiences, common stakeholder updates, or any state of affairs the place you want constant reporting with out handbook effort.

As an example, say you need to ship a Web site Audit report on the primary Monday of each month. 

As soon as scheduled, Semrush generates the report with up-to-date technical knowledge and mechanically emails it. The recipients know to anticipate it, and also you don’t have to recollect a factor.

Greatest Practices: Make Reviews That Drive Motion

Having the proper device is simply half the battle. The simplest experiences don’t simply present numbers; they clarify what these numbers imply and what to do subsequent.

Right here’s tips on how to flip your experiences into decision-making instruments:

• Lead with perception, not numbers.Information wants context. As a substitute of claiming site visitors is up 15%, clarify why—was it a brand new marketing campaign, seasonality, or a change in technique?
• Tailor content material to your viewers.Use enterprise outcomes for execs (leads, conversions, ROI) and save technical metrics (crawl points, key phrase problem) for search engine optimisation groups.
• Be according to comparisons.Persist with matching timeframes and knowledge varieties—don’t examine this month’s natural site visitors to final quarter’s paid clicks.
• Deal with what issues.Too many metrics can overwhelm. Spotlight the few KPIs your viewers truly must make choices.
• Don’t ship knowledge with out steering.A chart alone gained’t inform the story. Use brief summaries or commentary to spotlight what’s necessary and what actions to take.

By combining these practices with Semrush’s automated reporting, you guarantee your experiences aren’t simply informative, they’re actionable.

Semrush Reporting Limits and Pricing

My Reviews makes use of a pay-per-report mannequin with two tiers: Base and Professional. Every comes with completely different options and ranges of customization.

Base experiences: $10/month

Consists of Semrush device integrations, Google Analytics and Search Console connections, weekly/month-to-month scheduling, PDF exports, and shareable hyperlinks.

Professional experiences: $20/month

Provides 35+ exterior integrations, every day/hourly scheduling, full branding and white labeling, customized themes, AI summaries, and hyperlink sharing with customized domains.

You probably have a paid Semrush toolkit, you mechanically get three Base experiences included. Every extra toolkit grants two extra Base experiences. Even free plans get one Base report. 

You may add extra experiences à la carte to any subscription stage.

Construct Higher Reviews, Share Stronger Outcomes

The most effective search engine optimisation reporting system is the one you will truly follow.

Begin easy—whether or not meaning exporting a fast PDF or utilizing a prebuilt template for month-to-month updates.

As your wants develop, you may at all times layer in additional customization, automation, and branding to match.

Present actual search engine optimisation outcomes. And spend much less time doing it.