Truecaller will get into the eSIM enterprise to diversify its income streams

Caller ID firm Truecaller launched eSIM companies for vacationers. The launch comes as the corporate goals to bolster its steadiness sheet and diversify enterprise amid dipping advert revenues.

The corporate stated its plans will vary from 1 GB over 7 days to twenty GB over 30 days. Initially, the launch will make the eSIM product accessible in 29 nations.

The record contains Italy, Sweden, Spain, France, Germany, Poland, Portugal, Romania, the Netherlands, Belgium, Eire, Austria, Finland, the Czech Republic, Denmark, Hungary, america, the UK, Australia, Canada, New Zealand, Switzerland, Norway, Chile, Indonesia, Malaysia, South Africa, Egypt, and Nigeria.

Notably, the corporate’s largest market, India, is lacking from the record. That is possible because of the nation’s strict telecom rules. Beforehand, the nation blocked Airalo and Holafly over issues round fraudulent use.

Truecaller stated it’s working with international mobile connectivity supplier Telna and telecom software program supplier Telness Tech to function the eSIM platform.

The place there are different eSIM suppliers like Airalo, Holafly, Roamless, and NordVPN’s Saily, Truecaller thinks that its present person base of over 500 million will show useful for buying new customers.

“The start line is completely different from different gamers within the class. They’ve needed to construct their audiences from zero. We’re providing journey eSIM inside our app that over 500 million folks already use and belief each month,” Truecaller chief working officer Fredrik Kjell informed TechCrunch over electronic mail.

“These are established relationships, with a lot of folks having used Truecaller for a few years. That modifications distribution and pricing,” stated Kjell.

Kjell additionally stated that this can be a strategic transfer for Truecaller that makes the app extra usable for customers. This comes at a crucial time for the corporate. Final week, the corporate slashed 70 jobs throughout many groups. Plus, it posted disappointing Q1 2026 numbers. Truecaller’s web gross sales dropped 27% to 362 million SEK ($39.34 million), and advert revenues declined by 44%.

The corporate is leaning into growing subscription revenues with options like AI Assistant and Household Safety. Throughout occasions when advert income is shaky, further companies like eSIM may present newer money-making avenues.

As TechCrunch reported final yr, eSIM adoption is on the rise because of journey and system compatibility. Buyers are additionally involved in placing cash into eSIM startups. Throughout the final 12 months, startups like Airalo, Roamless, Kolet, eSIMo, and Truley raised hundreds of thousands of {dollars}.